Key takeaways
- Mention's pricing page now shows a single Company plan with no published price and a demo button.
- AyeWatch starts with a free preview and then $9 a month, and sends a written summary with each alert.
- Teams that sell sentiment and share-of-voice reports still get more from Mention or Brand24.
Mention.com alternatives became a real search the day the small plans stopped being a thing you could just buy. Agorapulse bought Mention in May 2025, the publishing features were retired, and the pricing page now offers one plan, a demo button and no number. If you liked Mention because you could swipe a card and start tracking your brand by lunch, here is where to go, with a verdict per tool short enough to fit in a post.
The verdicts
1. AyeWatch. The one to pick if you want alerts that read like a colleague's note instead of a keyword dump.
2. Brand24. The closest thing to old Mention, at a price that assumes you have a marketing budget.
3. Hootsuite. For people who miss posting and listening in the same tab and do not mind paying per seat.
4. Mentionlytics. Cheap listening with an add-on that checks what chatbots say about you.
5. Awario. Boolean listening for the price of a nice lunch, if you enjoy writing queries.
6. Talkwalker Alerts. Free email alerts that do the basics and nothing else.
Now the longer reasons, for anyone who reads past the headline.
1. AyeWatch: describe it, do not query it
AyeWatch skips the Boolean string. You write what you care about in a sentence, for example "posts calling our app slow or broken, not fan art or giveaways", and its AI matches new items on meaning. Alerts come with a short summary and source links. It watches internet topics from over a billion sources, specific webpages for meaningful changes, and social accounts on X, Reddit, YouTube, LinkedIn, Instagram and TikTok.
Price: Free Preview with three lifetime runs and no card, then paid plans from $9 a month. Push and the in-app feed come with every plan; email, Slack, Discord, webhooks and the API need a paid one.
What it skips: sentiment charts, share of voice and a social inbox.
2. Brand24: the like-for-like move
Brand24 covers social, news, blogs and forums with AI sentiment on every plan and public prices. The entry plan is $199 a month billed yearly for three keywords and updates every 12 hours. Real-time updates start on Pro, at $399 a month billed yearly. Its API costs an extra $149.
3. Hootsuite: publishing comes back
Mention no longer publishes or responds, and Mention itself sends those users to Agorapulse. If you would rather go elsewhere, Hootsuite Standard is $99 per user a month billed yearly and includes scheduling, a unified inbox and social listening with a 30-day quick search. Deeper listening is an Enterprise feature.
4. Mentionlytics: low entry, AI visibility on the side
Basic starts at $49 a month billed yearly, with 5,000 mentions and updates every 12 hours. An AI Visibility add-on, from $49 a month, tracks how assistants describe your brand.
5. Awario: keyword power, small team
Starter is $29 a month billed yearly for three topics, unlimited keywords per topic and 30,000 mentions. You will spend time tuning queries, but the price is hard to argue with.
6. Talkwalker Alerts: the free floor
Email alerts from news, X, blogs and forums, Boolean operators allowed, no analytics. Good enough for a hobby project. Not a replacement for anything with a dashboard.
Quick table
| Tool | Start price | Buy online | Main job |
|---|---|---|---|
| AyeWatch | Free Preview, then $9/mo | Yes | Alerts with summaries |
| Brand24 | $199/mo yearly | Yes | Listening and sentiment |
| Hootsuite | $99/user/mo yearly | Yes | Publishing plus listening |
| Mentionlytics | $49/mo yearly | Yes | Budget listening |
| Awario | $29/mo yearly | Yes | Boolean listening |
| Talkwalker Alerts | Free | Yes | Email keyword alerts |
| Mention | Not published | Demo first | Listening and reports |
Who should not switch
If a client pays you for a monthly sentiment and share-of-voice deck with their logo on it, Mention's Company plan still builds that, and review-site coverage across more than 75 sites is a real reason to stay. Everyone else can read the six-tool write-up on AyeWatch's blog, pick one, and stop refreshing a search tab.
Frequently asked questions
What happened to Mention.com?
Agorapulse acquired Mention in 2025. Its publish and respond features are being retired and the pricing page now offers one Company plan sold through a demo.
What is the cheapest Mention.com alternative?
Talkwalker Alerts is free. Among paid tools, AyeWatch Pro is $9 a month and Awario starts at $29 a month billed yearly.
Which alternative is closest to the old Mention?
Brand24, which covers social, news, blogs and forums with sentiment and publishes its prices, starting at $199 a month billed yearly.
Sources
- Mention pricingMention
- AyeWatch features and FAQAyeWatch
- Brand24 pricing and plansBrand24
- Hootsuite plansHootsuite
- Mentionlytics pricingMentionlytics
- Awario pricingAwario
- Talkwalker AlertsTalkwalker
- 6 Best Mention Alternatives in 2026AyeWatch