Key takeaways

  • AyeWatch does the alerting part of Talkwalker and sells it on its website from $9 a month with no contract.
  • AyeWatch has no dashboards, benchmarking or logo recognition, so analytics-heavy teams should stay with Talkwalker.
  • Talkwalker Alerts is the free option, with keyword alerts by email, RSS or Slack.

The best Talkwalker alternative for most teams is AyeWatch. It does the part of Talkwalker that people use every day, telling you when something about your brand, market or competitors happens, and it sells that part on its website from $9 a month with no contract. If you need Talkwalker's analytics, nothing cheap replaces them, and you should stay. The rest of this page answers the questions that usually follow.

Why AyeWatch and not another listening suite?

Because the usual reason people leave Talkwalker is the buying process, not the data. Lumen by Talkwalker, the product's current name, sells its Core, Analyze and Business plans only by custom quote, with onboarding and strategy reviews included. Meltwater and Brandwatch are also sold through demos and quotes. Swapping one quoted platform for another does not fix that.

AyeWatch is self-serve. You sign up, write a monitor and get alerts the same day.

What does AyeWatch actually do?

It is an AI internet monitor. You describe what you care about in a sentence, such as "news or posts reporting a data breach, recall or lawsuit involving [brand]; skip reposts of our own statements". Its AI reads each new item for meaning and alerts you only when one fits, with a short summary and links to the sources.

Monitors can watch:

  • The wider internet: news sites, blogs, forums, government pages and academic publications, from more than a billion sources.
  • Specific webpages, alerting on meaningful content changes.
  • X, Reddit, YouTube, LinkedIn, Instagram and TikTok, each with its own plain-English filter.

How much does it cost?

Plan Per month
Free Preview $0, three lifetime runs on up to 3 topics
Pro $9
Pro+ $19, adds ASAP mode
Max $39
Ultra $99

Checks are paid in monitoring credits. Most cost one credit and some social sources cost more, so a topic checked every few minutes uses more than one checked daily. The app shows the estimate before you save. You can cancel any time.

How do alerts reach me?

Every plan shows alerts in the feed and sends push notifications on web, iOS and Android. Paid plans add email, a daily digest email, Slack, Discord, signed webhooks and the REST API, and you pick channels per topic.

What does AyeWatch not do?

It has no analytics dashboards, no benchmarking and no image or logo recognition. It will not draw a share-of-voice chart for a board meeting. That is a real gap if reports are what your team delivers.

When is Talkwalker still the better choice?

Stay with Lumen by Talkwalker if you:

  • Report share of voice or sentiment across many markets. Talkwalker covers 187 languages and offers sentiment in more than 127.
  • Need to find your logo in photos, for sponsorship or brand protection.
  • Want listening inside Hootsuite, which owns Talkwalker and offers Lumen-powered listening on its Enterprise plan.

Is there a free option?

Talkwalker Alerts is free and permanent: keyword alerts from news, X, blogs and forums by email, RSS or Slack. It has no analytics and matches keywords rather than meaning. AyeWatch's Free Preview is a short trial, not a free plan, but it shows what meaning-based alerts catch that keyword alerts miss.

How hard is it to move?

Not hard. There is no export. Take each Talkwalker search, write it as a sentence about what should and should not trigger an alert, choose the monitor type and choose where alerts go. Running both for a couple of weeks before renewal is the safe way to do it.

The answer, again

For alerts on what matters, without a quote or a contract: AyeWatch. For enterprise analytics and logo detection: stay on Talkwalker. A side-by-side table of AyeWatch and Talkwalker is on AyeWatch's site.

Frequently asked questions

What is the best alternative to Talkwalker?

AyeWatch, for teams that mainly need alerts. For enterprise analytics, stay on Lumen by Talkwalker.

Is there a free Talkwalker alternative?

Talkwalker Alerts is free. AyeWatch has a Free Preview of three runs with no card.

Is Talkwalker shutting down?

No. It has been renamed Lumen by Talkwalker under Hootsuite, with the same data and reports.

Sources

  1. AyeWatch plans and featuresAyeWatch
  2. AyeWatch pricingAyeWatch
  3. Lumen by Talkwalker pricingTalkwalker
  4. Talkwalker is now Lumen by TalkwalkerTalkwalker
  5. Talkwalker AlertsTalkwalker
  6. AyeWatch vs TalkwalkerAyeWatch